The social and cultural awareness programme of Spanish football club Real Madrid has teamed up with Plan to launch a school sporting academy in Egypt. The aim of the academy is to bolster children’s performance in school, reduce drop-out rates and promote children’s rights.
Four schools have been selected to participate in the project, which is expected to benefit more than 1,200 children, aged between 7 and 18.
The Real Madrid Foundation will train youth facilitators to work in the selected schools in Beheira, Assiut and Giza. FAME Academies, an Egyptian company that works to develop the football industry in Egypt, is co-funding the project for the next three years, and will provide the young people involved with sports and training equipment.
Plan Egypt’s Sponsorship and Communication Manager, Mrs. Virginia Saiz says, “The project will create an empowering and supportive environment, where children and young people can become active citizens, learning to work with others and to bring positive and lasting changes in their lives.”
Our experience and other research shows that sport can be a useful tool – in encouraging school attendance, promoting social inclusion and providing a platform for young people to voice issues and claim their rights.
Former Spanish international and Real Madrid player Emilio Butragueño has visited Cairo and spent time playing football with children from communities where the project is being implemented.
Find out more about our work in Egypt.