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The plan
#JustATampon is a campaign to break the stigma and taboo around menstruation and support women around the world.
  • Where
  • What
  • Impact
    Ending stigmas and taboos around menstruation by talking about menstrual hygiene.

Just A Tampon

#JustATampon is a campaign to start a conversation about periods. Plan UK is partnering with V Point News to break the taboo around menstruation and support women around the world. The stigma and embarrassment attached to women’s periods contributes to gender inequality worldwide.

Join the campaign

You can support women and girls by taking a selfie with a tampon, texting TAMPON to 70007 to donate £3 to Plan UK and sharing it on Facebook and Twitter with the hashtag #JustATampon.

Because it’s just a tampon - there’s nothing to be embarrassed about, but just a tampon can change women’s lives.


Your donation could help support our menstrual health work in the developing world and our project dedicated to transforming girls lives. Just £3 can provide a girl in Uganda sanitary towels for a year. Donations will help tackle discrimination faced by girls globally, not just around menstrual hygiene but other issues they face including child marriage and female genital mutilation. Please support women and girls by donating to Plan UK.

 donate now

The issue

Around the world, millions of girls face discrimination just for being girls. One way this manifests itself is through poor access to quality menstrual health and hygiene. It not only poses health issues, but means girls can miss school when they have their period and face bullying. Only 12 percent of girls and women have access to sanitary products around the world. And in Africa, one in ten girls miss school when they have their period.


What we’re doing

Plan is working around the world to address stigmas and taboos around menstruation by talking about menstrual hygiene in creative safe places and through school education.

We’re also improving girls and women’s access to sanitary products. In Rwanda right now, we’re distributing sanitary and hygiene packs to girls and women fleeing political turmoil and fighting in neighbouring Burundi. In Uganda we’re supporting girls and women to make recyclable sanitary towels. In India, we’ve piloted a project where girls can get sanitary towels from an easily accessible and discreet vending machine.

Take a look at some of our amazing stories here.

Donate now

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Registered Charity no.276035

0300 777 9777